The “Attribution Window” is the period of time within which the success of an action in an advertising campaignis attributed. For example, if a user buys a product 7 days after the advertisement appears, the performance window may be 7 days.
The “Attribution Window” is the period of time within which the success of an action in an advertising campaignis attributed. For example, if a user buys a product 7 days after the advertisement appears, the performance window may be 7 days.